Influencer Marketing

Influencer Marketing ROI
Growth Strategies

How to Calculate Influencer Marketing ROI

Influencer marketing is one of the fastest-growing marketing techniques. Brands face one of the biggest challenges when it comes to strategizing around these...

Influencer Marketing Program
Growth Strategies

5 Important KPIs to Measure Your Influencer Marketing Program

They are more complicated than other marketing strategies because they require human interaction. Marketers feel uncertain about how to evaluate the success of...