While electric vehicles remain a relatively rare sight compared to the overwhelming number of gas-powered cars still on the road, the writing is on the wall: EVs will soon become the standard form of automotive transportation. At some point, the ratio between electric motors and internal combustion engines will reverse so that outdated ICEs are the exception, not the norm.
Until then, it’s easy to write off EVs as an insignificant factor. But that would be a major mistake. The time to adapt to the future is today, not tomorrow. As a result, it’s essential for businesses, municipalities, and other organizations to start installing EV charging infrastructure now. With that said, the reasons for doing so aren’t strictly limited to posterity; installing EV charging stations is a public good that will benefit everyone.
With this in mind, let’s take a look at seven benefits of installing EV charging stations in public places:
Convenience
EV charging stations in shopping centers, hotels, airports, and other public places offer great convenience for EV owners who need to recharge their vehicles. They don’t have to worry about running out of charge or finding a charging station elsewhere. This will lead to increased sales as more people flock to the places where they know they can find an available charging station.
Also read: The Top Electric Cars of 2023
Adoption
Traditional car sales started taking off once people started seeing motorists passing by their horse and buggy. The same concept applies to electric vehicles. Greater availability of charging stations in public places encourages more people to buy EVs since they know that they can easily find a charging station anywhere they go. This will accelerate EV adoption.
Revenue
EV charging stations can serve as revenue generators for businesses that offer them. This can be done through charging fees or by attracting customers who come to use the charging station and end up spending money at the business. It’s a safe bet that companies will see a quick return on investment when installing several EV charging stations in their parking areas.
Loyalty
Providing EV charging stations in public places can improve customer loyalty for businesses that offer them. Customers are more likely to return to a business that offers the convenience of charging their EVs. This can be a game changer for companies with competitive entities located close by since it lures customers away.
Branding
Businesses offering EV charging stations in public places can create a positive brand image for themselves by showing that they are environmentally conscious and committed to reducing their carbon footprint. While you can’t put a price on that kind of publicity, it’s easy to see how doing the right thing goes far in the minds of modern consumers.
Also read: EV Batteries Charge in 5 Minutes – Here’s Advantage and Disadvantage
Environmentalism
Having more electric vehicles on the road helps reduce carbon emissions and improve air quality. By providing charging stations in public places, businesses can contribute to this effort and help to make the planet cleaner and healthier. While this won’t immediately impact their bottom line, the positive impact on the planet will generate a massive amount of public goodwill on behalf of the business.
Incentives
Governments offer incentives to businesses that install EV charging stations, such as tax credits or grants, at the national, state, and local level. This can help businesses offset the installation cost and make it more feasible for them to offer charging stations to their customers. With this in mind, business owners should explore all available tax breaks and other government incentives in order to determine the feasibility of such a project.
Electric vehicles are here, and they’re not going away. As fossil fuels become harder to find and environmental politics become impossible to ignore, companies, governments, and other entities will be forced to adapt. With this in mind, it’s essential for leaders in the public and private sectors to take action as soon as possible. This can be done by investing in a series of EV charging stations that can be used by employees, customers, and everyday citizens in need of a charge.
The future is generally hard to predict. But when it comes to the fate of the automotive industry, it’s easy to see EVs are set to become the standard. Will you be ready?
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