It shouldn’t occur as a surprise to you that the number of people using the internet is growing every day. As you know, you can practically do many things on the web. This means you can order food, book your flight, update your passport and even consult with the doctor on the web.
As technology continues to evolve, the chances of cyber-attacks increase at the same rate. However, the growing number of internet users has only compelled marketers to do a variety of things and accomplish several goals. This means they can reach new audiences, set larger-than-life targets, and even generate as much revenue as they want.
However, as more people enter the digital space, the amount of customer data that is gathering on the internet is huge as well. This compels the hackers and the online predators to hound the businesses in the pursuit of ransom and stealing valuable information. Therefore, the cyber-attacks have grown and a large number of businesses are reporting to cybersecurity, so they can retrieve their information.
According to recent research, around 3.35 billion records alone were stolen back in 2018. The global network of cybercrime attacks amounted to $6 trillion, which is a huge amount. With these facts in mind, modern business owners are looking for ways through which they can magnify the strength of their data and protect it in the long run. So if you want some valuable information on protecting your website from cybersecurity attacks, you’ve come to the right spot. Continue reading till the end:
Know When You Collect Sensitive Data
One of the leading mistakes made by marketers is when they fail to create a demarcation between sensitive and conventional data. So as a business owner you must ensure when any sensitive information is being gathered from the customers. Even if it is being encrypted by the marketers in your company, you should know about it. Secondly, whenever a change is made to the essential data, it should be recorded in the data architecture to register the information flow.
Invest in a Strong Cybersecurity Program
According to current statistics, around 95% of the attacks are due to phishing scams. Especially when employees know nothing about phishing attacks and respond to hacker emails, their system can get hacked within seconds. Therefore, ensure that every employee in the firm knows about phishing emails and how to get rid of them. Unless the employees don’t know the different ways to protect your information, it will be hard to rest assured about the safety of your business website in the long run.
Also read: How does geospatial data apply to cybersecurity
Collaborate with High-Quality Websites
If you are relying on link building for getting more traffic on your website, it is highly recommended that you collaborate with safe websites. Sometimes, even a cheap link building service works when you have to rely on other platforms for getting organic traffic.
Bear in mind, many good-looking websites are often run by hackers, so they can trap customers and other businesses. So it is important, your digital marketing team only collaborates with verified websites to stay safe. This way, your information won’t be compromised anytime sooner in the future and the customers will continue to put faith in your digital platform.
Implement Strong Passwords
You can also use multi-factor authentication because it keeps the business website secure for a long time. So when you add it to the website, it increases the difficulty for the hackers to penetrate the business website and steal information.
For your information, around 550 million passwords have already been cracked, so it is up to you as to how you want to secure your website in the future. Setting up strong passwords that are a combination of letters, numbers, and symbols will make it hard for hackers to cause any damage to your network.
Don’t Forget the Next-Generation Firewall
Ever since its inception, this technology has become a rage across the world because it can easily add an extra layer of security to a business website. Especially if you get the next generation wall with deep packet inspection, it will add several layers of security to your network.
The firewall can help with the eradication of DDOS attacks and will ensure that your system is kept safe. Make sure to acknowledge its importance when working on the rest of the factors to keep your system secure in the long run.
Use the Latest Technology at Work
If you have obsolete computer systems at work, now is the perfect time to chuck them out or replace them with new ones. As technology has evolved, cyber-attacks have as well. You cannot fight with a modern hacker with the use of outdated technology.
Especially if your servers need to be upgraded, you must not overlook this. Install the latest firewall systems and don’t forget to replace systems that are not in coherence with the modern standards. Most of the time, outdated technology is the root cause of a cybersecurity attack taking place.
Run Penetration Testing
If you don’t know, penetration testing is a good method to ensure that the cybersecurity tools are working to prevent attacks on the system. These help you identify the vulnerabilities in the system and how you can make changes to them on time. Through penetration testing, you also get to identify the hardware at work that is faulty and could become a possible vessel for the hacker to get into your system.
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