Many companies have found big data technology to be a valuable asset. Numerous companies use big data to improve their businesses in many areas. Marketing is one of the most successful areas for AI and data analytics. Data-Driven Marketing is More Important than Ever There is fierce...
Podcasts have evolved from a niche medium into a popular entertainment option that is comparable to traditional media. Over 55% of Americans listen to podcasts, while 37% listen monthly to podcasts. Podcasts are a great way for content marketers to reach new audiences. Podcasting has a...
Videos occupy a significant place for every internet user as it is the most favorable content type now. According to statistics, one-third of all online activity is spent watching videos. It poses a big challenge for people to find a professional and easy-to-use video voice editor....
This might come as something of a shock to you, but the internet changed a lot of things when it arrived in the 90s. Of course, the internet goes back further than that, but for the most part, it got its start in the early...
There are many DevOps tools available to help you accomplish many different tasks. Every day, a startup releases a new product or an improved version of an existing tool. One of the biggest innovations has been infrastructure-as-code (IaC). Infrastructure admins and developers have the ability...
An applicant tracking system (ATS), is a software solution that manages all your recruitment needs. It also serves as a data bank to support all hiring processes. ATS software (applicant tracking system software) has become a popular choice for talent acquisition. Although basic and ATS...
Remote work is no longer the bogeyman that it used to be. With more and more global businesses warming up to the idea of building distributed teams, remote work is now slowly becoming the norm. In fact, according to research conducted by FlexJobs, there has...
Proptech is on the fast track to transforming the real estate industry for all stakeholders involved. According to estimates from JLL Technologies, there was over $9.7 billion in funding for real estate technology startups during the first 6 months of 2021. Proptech funding is also...
People prefer to consume content that is more engaging and uses audio-visual elements. Research shows that watching videos has a greater impact than reading plain text. This is why companies are incorporating videos into marketing campaigns. SaaS companies have relied on simple marketing strategies for years....
Geo-marketing takes traditional forms of marketing and elevates them to the next level using location-based intelligence to plan and execute strategies that will effectively reach the right audience. The tactic uses precise GPS satellite positioning to create a virtual boundary for mobile targeting purposes. This...
