Dropshipping has grown in popularity in recent years. It can be quite profitable if properly organized. Before investing in this business, one should consider trendy products, conduct market research, locate dependable suppliers, and so on. In this guide, we will discuss opportunities to successfully manage a dropshipping business and list the best dropshipping products to sell in 2023.
What is dropshipping and how does it work
Dropshipping is a profitable eCommerce business model that allows you to organize online sales without handling inventory to store your products.
The working model of dropshipping is simple – retailers receive orders and pass them to the supplier for shipping. Today dropshipping is used worldwide and becoming more and more popular.
Though dropshipping seems very appealing, it’s quite challenging to run a successful dropshipping business. It is a highly competitive model of business, so before starting dropshipping you should consider some important things such as analyzing marketing trends, choosing the right product to dropship, finding reliable suppliers, and so on.
How to manage a successful dropshipping business
In order to set up a successful dropshipping business you should consider some important steps such as researching the market, finding reliable suppliers, creating and improving marketing strategy, etc. Let’s go one by one.
Choose the right niche
Everything should start with market research. Choosing the right niche with high demand and low competition is challenging. For example, if you choose e-bikes to sell through dropshipping you should research the e-bike market, understand what kinds of e-bikes are in high demand, understand the competition, and possible logistic problems, and then start your business.
Whatever type of e-bike you decide to go through the step-through electric bike, folding, or cruiser electric bike, you should consider their price, features, and availability to make sure you meet the needs of your target customers.
Also read: 5 Best eCommerce Platforms for Dropshipping
Find reliable suppliers
You should provide quality commodities and trustworthy shipping. Reliable suppliers can help to ensure these two. As a result, you will receive positive customer feedback and will be able to establish a reputation for your business. There are many suppliers available, so be aware of their track records before choosing one.
Create marketing strategy
A strong marketing strategy is vital for any business and dropshipping is no exception. Your marketing campaign should consider a lot of details from your social media sales texts to eye-catching printed shipping boxes. Your communication should be ideal.
Organize social media ad campaigns to connect with your target audience, analyze your score, and make needed changes. Also, consider email marketing as a part of your marketing campaign.
Improve customer satisfaction
Providing excellent customer service is a daunting task. But if you want to get your business on the right foot you should improve customer satisfaction. Here are some important steps to consider for customer satisfaction improvement:
- Offer high-quality products: You should purchase products that are aligned with customers’ expectations. When customers are satisfied they will leave good feedback. Your business only will benefit from that.
- Manage couriers: Late and damaged deliveries will not increase customer satisfaction. In order to organize the delivery process smoothly you can use courier management software. OnTime 360, ShipTrack, and Bringoz are one of the best courier management software which can assist you in finding the best delivery solution for your couriers.
Top dropshipping products to sell
According to Shopify here are the top 6 dropshipping products to sell in 2023:
Beauty and personal care products
The beauty industry suggests a large variety of products from fragrances to hair care products. According to Statista, the global cosmetic market is expected to reach about 758.4 billion USD by 2025. Obviously, it is quite a profitable niche. Hair and skin care products are especially in high demand, so you can focus on them.
Baby supplies are one of the best dropshipping products to sell. Only on Amazon, there are more than 50 000 products under this niche. In order to succeed in selling these kinds of products, make sure you sell in credible brands and suggest to customers high-quality products. You can sell hypoallergenic baby diaper wipes, bottles, chew toys for infants, breast milk storage bags, etc.
There are a large variety of dropshipping products in this niche-from clothing to food, which can be sold. This industry is quite appealing and can suggest good opportunities for drop shippers because pet owners need a range of products. If your customers will stay satisfied they will most likely continue to buy from you. You can consider selling hair removers, toys, clothing, probiotic chews, and much more.
According to Statista revenue in the home decor segment is expected to grow annually by 5.33% till 2027. Currently, it amounts to 128.700.00 m USD. The best product to consider in this niche are pillows, pillowcases, ceramic vases, shower curtain liners, some Christmas decors, and much more.
Though there is a range of products available in this niche, it’s a highly competitive one, so if you want to sell in this market, make sure you have done the appropriate research and can meet the interest of consumers.
Office supplements are also good dropshipping products to sell. Statista’s research shows that the global office supply market will reach over 270 billion USD in 2025. Because remote work is becoming more popular, many people require office supplies such as headphones, standalone desks, mouse pads, and so on to create a comfortable home working environment.
Phone accessories were listed as one of the best dropshipping products to sell on Shopify. It’s a foolproof option, because screen protectors, phone cases, and other accessories are always in demand. You can recommend a variety of products, such as a USB-C power adapter, screen protector, waterproof case, care charger, selfie stick, and so on, to provide your customers with everything they require on a single platform.
Car accessories market is continuously growing, so it’s a good option for dropshipping. On the other hand, this market is quite competitive, so you should offer competitive products. You can offer car cleaning products, air fresheners, floor mats, car phone holders, and much more.
We have listed the best dropshipping products that are profitable to sell. To move your company forward and manage sales, first identify and define your niche. For long-term success, you should also analyze your competitors and work with dependable suppliers.